12 Haller Principles

Twelve principles guided Dr. Haller’s journey of innovation and defined his revolutionary work. They form the basis of The Haller Model: our blueprint for a sustainable ecological and economical future.

1. Have Passion and Belief


Live your passion and believe in what you do.

2. Think Big, Start Small


Think big but start small – this allows you to test your actions and learn from your mistakes without risking great damage.

3. Create Self-Sustaining Eco-Systems


Aim to create an eco-system where plants, animals and technologies are inter-dependent and self-sustaining. So, for example, not just tree planting on its own – and no monocultures!

4. Waste Nothing


In nature there is no waste – it is man’s invention. If you see waste, think how to reduce it and ultimately how to use it

5. Think Biological Not Chemical


Use biological systems not chemical ones.

6. Use Animal Perspectives


Look at problems from an animal or plant’s perspective and imagine what is needed to make them grow and flourish – reducing animal stress will increase their resistance to disease.

7. Seek the Indigenous


Try to use indigenous plants and animals – foreign ones are likely to import problems.

8. Be Inventive


Be prepared to come up with and try out new ideas.

9. Use Local Knowledge


Find out what people in the area already know – learn from their wisdom, consult and involve them whenever possible.

10. Create Incentives


Provide incentives for people to do the right thing – for example, encouraging people to value wildlife and their habitat, both intrinsically and as a source of income.

11. Think Local


Don’t get too big and centralised – it makes sense to have production close to the source of the material.

12. Make Economic Sense


Make sure that whatever is done makes economic sense – sometimes one project on its own won’t pay back but in conjunction with other projects it will.