Live your passion and believe in what you do.
Think big but start small – this allows you to test your actions and learn from your mistakes without risking great damage.
Aim to create an eco-system where plants, animals and technologies are inter-dependent and self-sustaining. So, for example, not just tree planting on its own – and no monocultures!
In nature there is no waste – it is man’s invention. If you see waste, think how to reduce it and ultimately how to use it
Use biological systems not chemical ones.
Look at problems from an animal or plant’s perspective and imagine what is needed to make them grow and flourish – reducing animal stress will increase their resistance to disease.
Try to use indigenous plants and animals – foreign ones are likely to import problems.
Be prepared to come up with and try out new ideas.
Find out what people in the area already know – learn from their wisdom, consult and involve them whenever possible.
Provide incentives for people to do the right thing – for example, encouraging people to value wildlife and their habitat, both intrinsically and as a source of income.
Don’t get too big and centralised – it makes sense to have production close to the source of the material.
Make sure that whatever is done makes economic sense – sometimes one project on its own won’t pay back but in conjunction with other projects it will.